7, “We have ten 20-year-olds living in a $5 million house together, filming content all day. And in a lot of ways, it is, as Hype House founder Thomas Petrou notes in an early episode of the series, out Jan. Keech and Petrou’s argument has taken over TikTok, and with new information coming out every day, more and more fans are siding with Keech in her fight to break the stereotype of being a blonde bimbo by showing her intelligent, business-oriented side.At first glance, Netflix’s new reality show Hype House–about a group of young, rich TikTok influencers who live together under one roof–may simply seem like The Real World with a ring light. With all the bad publicity the Hype House began receiving, it seemed a good idea for some of the more popular creators to follow Keech. However, Keech is holding her ground by standing up to the Hype House members, proving she can be an Instagram model and a successful business persona. “I can’t stand it when girls say that they hate being mistreated and stepped on yet step on other girls … Don’t lie.” It was not built off of the property,” Petrou said.Īnother, less popular member of the Hype House, Kouvr Annon, has tweeted against Keech.
“The Hype House was built off the people and the hard work put into the house. Throughout the video, Keech continues to emphasize her generous contribution to the house, but Petrou argues that that despite her financial contribution he invested more into marketing and the day-to-day operations of the business, so she doesn’t deserve as much credit or publicity as he does. Keech also complained she wasn’t given access to any of the social media accounts because Petrou thought she would use them for her own personal benefit with brand deals. However, no other Hype House members have supported his claim. Petrou tries to clear the claims that he had asked fellow Hype House creators to block her, making it look as if she was kicked out by explaining that the majority voted for Keech to leave the collective after she didn’t promote or collaborate with other creators. Petrou childishly tweeted and posted on his Instagram story that Keech’s name wasn’t on the lease and she was lying, quickly deleted both posts, and then released a YouTube video titled, “the REAL truth about the Hype House” in response to Keech’s original video.
#JusticeforDaisy is trending on TikTok and the content house is losing followers. “Hopefully that sets an example for other people.”įans are upset with Petrou for being misogynistic and controlling, and it’s coming back to bite him as many turn against him and the Hype House. “It reinstated inside of me how important it is to stick up for myself and to stand up for my beliefs,” Keech said. She has taken this opportunity to educate other businesswomen to speak up, even if powerful men are present as she regrets not speaking up for herself faster.
“I’m not really being portrayed as who I really am - the business mind that I do have and everything I brought to the Hype House and did for the Hype House,” Keech said. The stereotype that women can't be beautiful and intelligent, that they have to be one or the other, is something Keech is trying to get past as she shows the world the business side of herself. Her lawsuit against Petrou and Hudson is based on Petrou trying to market merch with the Hype House trademark without her consent and making unapproved renovations to the house. She explains she was never credited as a co-founder of the Hype House although she was one of the main contributors. “Thomas said to my lawyer, ‘You know what, I’m just more of a businessman than girls like Daisy, she’s just another hot Instagram model with a shelf life,’” Keech said in the video. The three co-founded the Hype House in a Los Angeles mansion, bringing in the biggest TikTokers to live there and create more content for their growing fanbases.Īlthough the collective began just last December, cracks have begun showing through its seemingly perfect facade. In recent months, Keech has moved out of the Hype House to create her own content house, the Club House. In her viral YouTube video “The Truth about the Hype House,” famous TikToker and social media influencer Daisy Keech reveals her accusations and lawsuit against fellow co-founders of the Hype House, Thomas Petrou and Chase Husdon.
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